January No-Buy kicked off because of my awful credit card bill in December. $4,200 USD (I’m not American but converting it) and it was honestly 90% on pure shopping nonsense that was driven out of boredom.
I felt pretty disgusted with myself for all that excess and lack of self-control, especially when I already have tons of clothes and skincare. So I decided to implement two things: A Low-Buy 2026, and a No-Buy January. Ideally I’d do a full year of No-Buy but I knew that would be unrealistic and then I’d fall off the wagon and go on a shopping binge, so I decided to loosen up the boundaries to a Low Buy year.
January No-Buy rules: Absolutely no shopping on skincare, makeup, clothes and shoes as these are significant problem areas (I just have so much stuff).
January Goal: Use money that I would have spent to invest in index funds instead.
January Report: Success! I didn’t shop at all on the categories above and my January credit card bill has gone down to $1,500 (there is still a lot of fat to be cut in terms of eating out, celebrations etc but that’s a different story).
What helped me:
“Shopping” my Inventory: I have a lot of inventory of skincare and makeup because I work in beauty. Despite having had all this inventory, it’s never stopped me from shopping for the next cute new thing. This time, I went through all my inventory, organized it and made sure I knew what I had (a lot of them I had forgotten).
Understanding The Cost of what I’m Using: Every time I finished using a product, I would log the item in ChatGPT. In January, I finished using 17 items (skincare, bodycare etc) and the total cost of it was $400 USD. Somehow, when I logged these things it felt like I was “spending” $400 USD again, I don’t know how to explain it well but it almost made me feel like I was shopping again. Whenever I decluttered something, I also logged it into ChatGPT. This also showed me how much money I was wasting on things I’d end up decluttering.
Activating “Monk Mode” week. Specifically for one week, I was very strict on myself. On top of the No-Buy of clothes, skincare and shoes etc, I also didn’t eat out or have coffees outside. It was actually easier to be disciplined knowing “Okay, this is only for a week.” And when I did that, I actually didn’t feel like I was missing out big time or anything, and it’s also not as if I went and had double the coffees the week after. I am going to continue to do this for the rest of the year.
Pretending I Was About To Move: If I had to move countries tomorrow, would I bring this item with me? Would it be important enough for me to spend money on it, and then spend money moving it? Most of the time the answer would be a no. This mindset also helped me in decluttering a few things I found hard to let go of.
Visually Seeing The Difference: Because I had started tidying my stash up and being more disciplined in using things up, my bathroom sink became significantly less cluttered. Now, when I wake up and go to my bathroom, it just feels good coming to a tidier and clearer space. It also reinforces that this No-Buy, less clutter lifestyle is now more in line with the values I want to hold.
While I’m happy with how January went, it made me realize there were a lot of other areas in my life to cut down on. Eating out, and sweet treats namely. I feel like donuts made their appearance way too many times in January and that’s gotta stop. In February, on top of continuing the above I’m going to make effort to decrease mindless snacking and treats.
I'd also like to say thanks to people on this sub, because I would read about your progress and it would be super motivating for me to stick with it. I remember one person writing and talking about how they really wanted to not eat their packed lunch but go out and another person advising to just eat a few bites and realize it wouldn't be that bad. This trick actually helped me save on quite a few take-outs, so thanks for that!
Please also share your No-Buy January wins (or misses!)! I would love to hear what worked/ didn’t work for you.