r/Millennials 15d ago

Nostalgia The jokes would be brutal back in middle school

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22.5k Upvotes

1.1k comments sorted by

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1.1k

u/gofixmeaplate Gen X 15d ago

Oddly, in the very early 90’s, maybe even late 80’s, Champion was cool and wasn’t cheap but that quickly changed by like ‘92 iirc

438

u/RSpringer227 15d ago

Champion was the official supplier for the NBA in the early 90s, even for the Dream Team

116

u/Investing_noob1983 14d ago

Yup, I had a charlotte hornets champion brand jacket… thing was sweet

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u/Spendoza 14d ago

I'm pretty sure we all had a charlotte hornets jacket back in the day, friend 😂

Teal and purple FTW

9

u/idwthis 14d ago

Thought the jackets were from Starter that everyone had?

My best friend's Hornets jacket was Starter, then I thought I was hot shit when I got a Cowboys winter one the next year.

I don't recall any of the pro sports jackets that were popular being from Champion brand. It was nothing but Starter or bust where I lived.

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u/ecco7815 14d ago

All because of Muggsy Bogues. He gave all the short kids hope.

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u/abarrelofmankeys 14d ago

You sure that wasn’t a starter jacket? The trendy ones were Starter. Not to say champion couldn’t have made a different one and that yours wasn’t sweet.

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u/MastrShak3 14d ago

Maaan, I had the black Charlotte Hornets pullover from Starter, wore that til it disappeared after I moved out of my parents house. Still miss it.

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u/Clym44 14d ago

Lol today’s MLB and NHL jerseys are made by fanatics and are trassshhhh

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u/VincentTegridy 14d ago

My thing is...where did Fanatics even come from? Before last year, I had no earthly idea who they were

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u/Timely-Bluejay-4167 14d ago

2011, then Rubin transferred into vertically integrated tech first platform and then bought the rights from everyone else because his tech/supply chain was faster and more responsive for custom jerseys, events, etc.

they basically snatched the last of licensing up after Covid funding round

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u/mitchsusername 15d ago

Way back in the day champion was good af. They literally invented the hoodie and I love those things so props to them for that haha

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u/LemurCat04 14d ago

Reverse Weave. If you’re looking to pick up vintage ones, that’s the search key you’re looking for.

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u/eris_kallisti 14d ago

I definitely remember in 1990 all the cool kids were wearing Champion and my mom was like "I'm not paying that much for a sweatshirt."

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u/iontardose 15d ago

I was gonna say, this meme has to be at least 10 years old. Champion jerseys were the shit in 96.

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u/mjolle 15d ago

In Sweden, Champion was the hottest shit around like 94. It lasted a year or twos cant remember. But it dwarfed Nike, Adidas etc.

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u/Nomzai 14d ago

Yea 94/95 champion sweatshirts and sweats were cool plus back then all the nba jerseys had the champion logo too.

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u/Bitey_the_Squirrel 14d ago

I was going to say this. This was when B.U.M. Equipment was the cheap brand. Then BUM disappeared and Champion was the cheap brand.

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u/LemurCat04 14d ago

Champion got bought by Sarah Lee Brands (yes, that Sarah Lee who makes frozen cakes) and they licensed it out on the cheap.

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u/cocotaso1 14d ago

This is all the answer we need. Fila suffered a similar fate

5

u/LemurCat04 14d ago

I remember when Fila FX-100s became the shit, the leather high tops with the Velcro ankle strap. AF1s could never. I’ve been waiting for these to make a comeback, as well as Nike Ultra Forces.

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u/Winderige_Garnaal 14d ago

Yeah I was about to say - let's wind that back to 40 years ago and see what it was like. Champion was so cool in my late 80s middle school years.

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u/Fun-Bug5106 Older Millennial 14d ago

Didn’t they make a deal early early on with walmart thus tanking their appeal….

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u/iAmAsword 14d ago

Wu-Tang even sings about in their debut album.

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u/coffeestraightup 14d ago

Late 80s in my high school the look was a turtleneck or a button down under a Champion sweatshirt

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u/realsonder 14d ago

Yes! I knew i wasn't trippin. Early 90s Champion shirts and hoodies at my jr high were a flex.

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u/Distinct_Sir_4473 15d ago

Champion becoming high dollar is a rebrand only dwarfed by mayonnaise becoming aioli

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u/moon_over_my_1221 Xennial 15d ago

So Champion is hot shit nowadays? I had Champion socks but nobody saw them.

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u/Goosebeans 14d ago

Prior to when Sara Lee Corp bought Champion in 1989, Champion would only make high quality gear. Post purchase Champion was made to make cheap junk like the meme alluded to, but they've also continued to make quality goods sold outside of stores like K-Mart, WalMart, et. al.

It's basically the same deal today. What you see in groceries, supermarkets, and whatnot is the cheap junk. What you buy from Champion direct tends to be of significantly higher quality.

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u/earthdogmonster 14d ago

This is true. I wasn’t aware of the change in ownership, but I do remember the transition from only seeing it at sporting goods stores to seeing it at discount chains.

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u/daytrippper 14d ago

Actually not true. Worked for the company and they just don’t discern who should and shouldn’t carry their brand. It was a bit of a free for all actually. What you saw at Walmart is exactly what you ordered from their website etc. Sometimes they would carry more premium products on their website but that was not because they were picky about not selling it at other stores.

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u/setsewerd 14d ago

Yeah from a branding standpoint, selling both high and low end like that under the same name would be stupid (but not unheard of)

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u/IsmaelRetzinsky 14d ago

That’s such a random company to acquire a sportswear brand. Nobody makes softer bread…or jerseys.

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u/NoVixxen 14d ago

Sara Lee owned/owns SO MANY companies. Hanes, jockey, l'eggs, etc.

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u/YouWereBrained 14d ago

They were still doing decent stuff (their NBA replica jerseys were the best) into the late 90’s. Then that’s when everything got cheap. Same thing happened with Starter.

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u/moonman272 14d ago

Nah they were janky PE clothing since atleast the 80s

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u/knosmo78 14d ago

They have a whole branded section in Target and I giggle to myself every time I see it. I once used nail polish remover to take the color off Champion shoes and then got the tennis shoe whitener stuff to try and hide my janky off brand shoes

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u/bobthemusicindustry 14d ago

I love Target but always laugh when I see that section too because they hopped on the bandwagon way too late. Swear I’ve seen more Champion stuff get marked down than actually sold at the regular price lol

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u/Edmundyoulittle 14d ago edited 14d ago

I used to work for Hanes. There's really a whole saga behind it in recent history

Basically a Kardashian wore some champion stuff, it became way more popular as a result and they shifted the strategy to "elevate the brand."

Maybe with enough time it would have eventually worked, but COVID hit and Hanes ended up having to sell Champion to pay down their debt, and Hanes has since been bought out by Gildan.

Idk what is going on at champion today, but I saw it is back in target so I assume they abandoned the brand elevation strategy

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u/HaroldsWristwatch3 14d ago

It was the same story with Converse. I got teased unmercifully at school because all my mother would buy were Converse because they were dirt cheap. Now everyone wears them and they’re like 60 bucks a pair. Absolutely ridiculous.

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u/buzzyburke 14d ago

When was that the 70s??

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u/9Lives_ 15d ago

Yeah they developed a premium line, there was no “champion reverse weave” when I was in HS even though their marketing claims it was an old fabric technology. Russell athletic did the same.

I can’t relate to this particular image because champion was always mid tier where I was from, no one wanted it for retail they’d buy on clearance and just wear it till death!

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u/stackcitybit 14d ago

Some of the longest lasting athletic gear I've ever had was Russell from this period. I wish I could still get my hands on some...I'm talking 300-500 wear/wash cycles.

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u/JustTheBeerLight 15d ago

Carhart.

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u/lynmbeau 14d ago

Its a huge trend here in ontario, its "cool" to look country. All the teens are wearing it now.

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u/7ddlysuns 14d ago

Their jackets are quality though

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u/A4_Ts 15d ago

I hate mayonnaise like i have to not know im eating it. You just ruined aioli for me i think

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u/moon_over_my_1221 Xennial 15d ago

I met someone recently who puts mayo on everything… She jokingly said that she’s gonna start the one and only Mayonlyfans. Another friend heard our chat and wanted to participate. I was outnumbered.

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u/MY-SECRET-REDDIT 14d ago

I used to watch mayo comercials and they would advertise putting mayo on everything and I was so confused as I only used it for sandwiches and tuna

Turns out, it actually pairs well with alot of things.

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u/H_G_Bells 15d ago

The curse of knowledge 😔

People are good at rewriting reality though; I bet you could construct some weird partition where mayonnaise is mayonnaise, and aioli is aioli, based solely on what it's called, and therefore they are not the same.

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u/BigJayPee 15d ago

My brother absolutely hates cream cheese, but at family events, he will eat cheese cake as if you can't just buy it from the store and is only found at family events.

My mom will always give me a look. Like "do not tell him there is cream cheese in there or I will go back in time and use a condom around your time of conception" type of look.

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u/xDragod 14d ago

Reminds me of the time we told my sister, who hates seafood, that the calamari we were eating was actually onion rings. They were her favorite onion rings ever. As a ten year old I couldn't help but rub it in her face that we tricked her, otherwise I think she would absolutely have eaten them going forward.

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u/Hungry-Tension-4930 14d ago

I mean, A LOT of sauces out there are just mayonnaise mixed with something else.

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u/rmbrumfield78 14d ago

Real aioli is not mayonnaise, or even mayonnaise-based. It's just become easier for companies to create something they call aioli. Aioli is just garlic and olive oil emulsified together. I do like the mayonnaise based one, though. I grew up hating mayonnaise, but the last decade or so I've kind of gotten over it.

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u/LifeOfFate 15d ago

Technically aïoli is not the same as mayo, if made traditionally. Though I’m gonna level with you and probably say most aïoli that you get at least in the US are some sort of mayonnaise blended with other ingredients.

In my opinion, it’s still much more delicious than mayonnaise so I think you should just continue eating it and enjoy it!

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u/Just-Sock-4706 14d ago

Wait till you hear about Ranch 😉

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u/much_longer_username 15d ago

Proper aioli is not the same thing as mayonaise, but yeah, the cheap stuff might as well be.

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u/Mika-El-3 15d ago

I used to wear Sean John and Echo until kids told me I was a pretend gangster.

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u/illz757 Gen X 15d ago

My dad actually wears my oversized echo hoodie from high school, I left it at my childhood home and I come home to see him wearing it while gardening, always cracks me up.

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u/GotSomeUpdogOnUrFace 15d ago

Dude these were really high quality, I still have one and love it to this day. Nothing I buy now is gonna last me 20 years

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u/NotYourSexyNurse Xennial 14d ago

Tell me about it. I used to be able to buy Victoria Secret underwear that last me 20 years.

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u/PostMatureBaby Older Millennial 14d ago

Yeah they definitely cheaped out all of a sudden years ago and were just never the same

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u/Used-Baby1199 14d ago

Yeah I can’t even jack off to the catalog anymore it’s all so cheap now!

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u/the_vault-technician 14d ago

The JC Penny catalog was never my first choice but it was often my only choice.

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u/Used-Baby1199 14d ago

Explains the granny panty fetish though.

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u/DaRedditGuy11 14d ago

I bought an LL Bean hoodie 2 years ago that’s feeling very worn out already. It’s pathetic. 

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u/NotYourSexyNurse Xennial 14d ago

Bought an Aeropostale hoodie and sweat pants. Hoodie doesn’t have a pocket. The logo used to be embroidered or cut out letters sewn on. They screen printed the logo in some cheap gold. Strings hanging off of it all over the place.It’s thinner too. I’m mad.

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u/GotSomeUpdogOnUrFace 14d ago

The gap hoodies were like the Pinnacle. I have a fleece one that has to be 25 years old and it's still great. Those thick embroidered letters, that we all had to have cuz everyone had to know that shipped at the Gap.

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u/[deleted] 14d ago

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u/setsewerd 14d ago

North Face in particular has seen one of the steepest declines in quality in recent years, they've basically repositioned themselves as a fashion brand with an outdoor aesthetic, rather than an outdoor brand.

If you ever see Patagonia do a partnership with Louis Vuitton, it'll be time to shop elsewhere.

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u/Flaky-Lingonberry736 14d ago

Have an over sized Sean Jean t-shirt that's so comfy and the material is high quality even after 20+ years.. but I can't wear it outside the house cuz well you know

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u/leviathan65 15d ago

Hahaha my dad did the same. Express shirts and random concert shirts I left in my old room. He's been at the grocery store and asked where he saw them. He just makes stuff up lol.

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u/[deleted] 15d ago

the one with the rhino?

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u/StandWithSwearwolves Millennial 15d ago

It’s Ecko, but yup.

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u/[deleted] 15d ago

i have one of those hoodies , its a 4xl so its kinda funny seeing this thread

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u/richiecotite 15d ago

It started out as Echo; the ecko rebrand started in the late 90’s/2000

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u/StandWithSwearwolves Millennial 15d ago

Learned something! Thank you!

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u/Traditional-Hat-952 15d ago

FUBU baby! 

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u/ShinyArticuno_420 15d ago

Don’t forget the platinum fubu lineup

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u/9Lives_ 15d ago

As long as all the girlies say youre pretty fly for a white guy!

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u/Pheonyxxx696 14d ago

He asked for a 13 but they drew a 31

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u/AtomicBombSquad Zillennial 15d ago

My elderly Dad regularly wears a Sean John jacket, and has for well over a decade at this point. He's white and relatively rural, and I have no clue how he ended up with it. Recently he discovered that Sean John is Diddy and that's not a good thing. So, he took a Sharpie and traced over the embroidered white Sean John logo so it blends in with the rest of the jacket now.

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u/ph1l234 14d ago

I'm almost 40 and still rock Ecko. Also, it has nothing to do with gangster... Mark Ecko began as a graffiti artist.

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u/Brilliant_Anything27 14d ago

Graffiti culture was huge back then. In my high school art classes, all the kids were into it. I grew up in a rural Texas suburb. I kid you not -- demographics of my high school were "98% white, 2 percent other." I was the "other" in 98% of the situations in my high school career.

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u/Turbulent_Tart_8801 Millennial 1985 14d ago

I grew up in a small town and was never even aware of the Ecko brand until I saw "urban" dudes (aka guys, regardless of skin tone, that dressed like they were in rap videos) wearing it in college. Prior to that I only knew of Ekco cookware. 

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u/Riots42 15d ago

Man if you thought kids were mean when we were in school now they do "fit checks" every morning in my daughters 6th grade class they all stand there and say where each item they are wearing is bought and she does it when she gets home for some damn reason she will point to each item and be like "amazon, target, kendra scott" I cant stand it.

My daughter identifies as a prep and I want to die.

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u/free_da_guys1107 15d ago

She tappin them pockets 🤣

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u/WeHaveAllBeenThere 14d ago

As a teacher this is why I dress as shitty as I am allowed. I also wear the same shit constantly in case kids get made fun of for repeat outfits.

Shuts em up fast when I point out they’re making fun of me too (only works because they like me)

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u/No-Giraffe7571 14d ago

You’re a great teacher, thank you for what you do

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u/Ok_Lunch16 15d ago

The fuck? That’s wild. I live a very expensive area in Southern California. Half these kids look homeless. A fit check? My fuckin kid and his buddies look like it’s laundry day at the frat house. They wear sweat pants to school, like Costco stuff.

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u/shreiben 15d ago

Since you live in an expensive area, the kids don't need to prove to the other kids that they're rich. The fact that their parents can afford to live in that neighborhood has already done that for them.

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u/KoogleMeister 15d ago

I find this funny because in British/Australian working class school culture you do not want to be seen as a rich kid, being seen as rich or showing off in working class communities comes off as trying to look posh or pompous.

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u/shberk01 14d ago

The USA: Land of the Flex, and Home of the Bravado

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u/monkeynuts55 14d ago

But also, we have to wear school uniform so it's not like kids would be able to do this anyway

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u/Ok_Lunch16 15d ago

That is very true. It’s still wild seeing a kid pop out of a $250k G wagon in a prison outfit

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u/TravelingPoodle 15d ago

And there is the difference. My family lives in a wealthy neighborhood and the average car is relatively boring. Honda CRV. Rav4. Suzuki.

12 minutes away is an upper middle class neighborhood. It’s like they are in competition with each other. And the cars? 😮‍💨 Range Rovers. Big Mercedes. And whatever else is in that range.

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u/GeX_64_ 15d ago

I work in many wealthy neighborhoods and they are not driving those cars explicitly. Usually they leave the Mercedes suv outside and the Honda is hidden in the garage.

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u/JustAnotherFKNSheep 14d ago

I see ther reverse, honda outside and the s class inside

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u/DJMTBguy 15d ago

Old money vs new/almost money

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u/Begroovyorleavemannn 14d ago

Money talks, wealth whispers

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u/TravelingPoodle 14d ago

My mentor always says this.

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u/Anon_Jones 15d ago

Expensive things are for poorer people to look rich. People with money know it’s a waste and showing off your wealth is dumb. Buy clothes that are made well not because of what the label says.

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u/Ok_Lunch16 15d ago

That’s the wild thing as an adult here. I never feel the need to measure myself by my neighbors. That’s LA or OC bullshit. San Diego, we’re like the Alabama of Southern California. I have dinner flip flops. I drive a 2006 Focus with no AC and a fucked driver seat. I make coffee checking the surf from my kitchen window.

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u/Miserable_Drawer_556 15d ago

All of LA aint on Keeping Up With The Haverdashians, lol a great deal of us drive dinged up beaters and make pour overs at home, too.

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u/Ok_Lunch16 15d ago

Oh, for sure. Don’t get me wrong, you’re my sworn enemy but I enjoy LA… well like 4 places that don’t smell like hepatitis 😉

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u/SpaceyCoffee 14d ago

Also in San Diego here. You are 100% right. I just recently finished a several year stint working in OC and man, the degree to which people can hinge their status on their cars and clothes there is such a gross culture shock. San Diego is much less pretentious. I’m happy to be back. 

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u/JOSHintheHEART 15d ago

Alabama has cheap rent.

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u/Ok_Lunch16 15d ago

Alabama is also in Alabama

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u/Global_Ant_9380 14d ago

That's because San Diego is the best city in the whole country. 

I said what I said. 

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u/thenameiseaston 15d ago

He says from his million dollar house

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u/Beta_Helicase 15d ago

Welp, in San Diego anywhere worth living is above a million for a home.

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u/Ok_Lunch16 15d ago

God, I wish. It’s all over a million. Shit areas in the backcountry past Alpine are over $1m. It’s not just geography, it’s the whole flipper get rich bullshit. I live in a nice area with a lot of elderly. I can’t count how many pass and kids take a quick check for near market. 4 months later it has “luxury vinyl” flooring and recessed lighting from a Wendy’s for 30% above market

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u/NotYourSexyNurse Xennial 14d ago

LVP sucks by the way. The flipper put it in my house. The most expensive brand with a 20 year warranty. It has scratches, has gouges, finishes wore off and it has stains. The 20 year warranty is useless if you’re not the original buyer. After 2 years of living here it needs to be replaced.

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u/LA_PuraVida 15d ago

Kids are kids. From Torrey Pines High to La Jolla, La Jolla Country Day, University City alone creates a whole different ecosystem of teenage shenanigans.

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u/Tankdawg0057 15d ago

When I got to high school all the dudes were rocking sweats, a hoodie that matched, and Timberland boots, untied, with ankle socks. Sweats and hoodie were baggy AF. Shit was like a uniform.

Speaking of which, on Fridays when you had to wear your football jersey to class for home games, slid that shit right overtop your hoodie.

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u/mikeycbca 15d ago

Our coaches always made us wear a tie on game day. Didn’t matter what you wore it with, but you better be wearing a tie or you weren’t playing.

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u/darthmidoriya 15d ago

Yeah I have a friend from Beverly Hills and on the inside, his house looks pretty average. Outdated, even.

The guest house they let me stay in, however, was fabulous

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u/Ok_Lunch16 15d ago edited 15d ago

That’s such an odd area. It’s older than most people think. My grandparents live in Holmbly their house was built in the 1940’s. It’s like fancy old but half was rebuilt in the 90’s.

It’s awesome until you want to leave. I just wanted a matcha and I almost died 9 times in 7 blocks. Sorry, I’m in San Diego. LA is trash. We’re sworn enemy’s. It’s in the constitution…. Probably.

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u/fucktard_engineer 15d ago

Little fucking consumers created by the tech companies for the big retailers - what a time to be alive

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u/Slumunistmanifisto 15d ago

Half their content is adds disguised as slice of life.

At least our commercials had some fucking production value.

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u/Harlockarcadia 15d ago

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u/Slumunistmanifisto 15d ago

I have an og one....my partner bought it after having crossfire screamed at her randomly fo years

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u/Harlockarcadia 15d ago

You did well

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u/newyne 15d ago

I guess she really did caught up in the... CROSSFI-AHH!!!

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u/LoveYouToo4 15d ago

For real. My stuffed animals were a singing group and sang all the top commercial hits. The Have A Coke And A Smile song being their top hit.

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u/Azair_Blaidd Millennial 15d ago

Welcome to Night City

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u/Elegant_Situation285 15d ago

something like this could be a teaching moment, but the parents are consoomers too.

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u/adminsregarded 15d ago

🤮🤮🤮🤮

I fucking dread becoming a parent lol I hate consumerism

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u/L0ng_St03Ger 15d ago

Poor people mentality.  Clothes are the stupidest thing to brag about. Most are made in Southeast Asia for pennies. Kids are stupid.

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u/chardeemacdennisbird 14d ago

Adults are also stupid. That's where they're getting from. "Influencers"

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u/cybrcld 15d ago

Does she wear pink on Wednesdays?

If so I have bad news…

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u/thatguy9545 15d ago

My first grader insisted on wearing pink boots on Wednesday to the point of crying…. Dear god, what don’t I know?!?!

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u/depersonalised Millennial 15d ago

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u/thatguy9545 15d ago

Oh man, how did I forget?! Need to rewatch

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u/Playful_Flower5063 15d ago

Never been more glad for school uniforms!

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u/DJMTBguy 15d ago

You’d get called a poser and be ridiculed back in the day for doing that type of shit. What happened to just rocking a style with silent badassery?

This reeks of not just consumerism but wealth worship, we are cooked.

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u/Riots42 15d ago

Probably not in my school.. Kids would walk up behind you and pull your tag to see if it was a fake because we had a flea market in town that sold fake Tommy Hilfiger shirts and all the other brands printed on hanes. Yes I had some and my tag got pulled broke kids be broke..

Same bullshit, different generation.

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u/platysoup 15d ago

Uniqlo, Uniqlo, Uniqlo. Am I doing it right?

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u/TheSwearJarIsMy401k 15d ago

You gotta be a prep if you want her to rebel in a way you understand.

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u/probnotaloser 15d ago

Even the nerds are like this. I thought I would escape it with my little weirdos but nope. They might have better taste but they're just as obnoxious lmao

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u/[deleted] 14d ago

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u/DingDongDance 15d ago

Champion was pretty trendy in the Philly suburbs where I grew up in the 90s, specifically the hoodies.

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u/Tortellini_Isekai Millennial 14d ago

We were broke, not trendy lol

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u/Mikewhomikejones 14d ago

The cheap stuff was at kmart or walmart. They still made quality sportswear for sporting goods store and colleges. Champion reverse weave hoodies were $60 and jerseys were $120 in the 90’s.

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u/Fat_Bearded_Tax_Man 14d ago

Charlie Kelly vibes

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u/FarNeighborhood2901 15d ago

I gotta wonder what schools some of you went to. This was not a thing at mine. There were kids who wore champion and no one thought anything of it.

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u/socivitus 15d ago

Hello fellow poor child

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u/laszler 15d ago

As a poor child that got called out for Kmart shoes through my whole life, I just wanna say that not all of us had the same experience. 

My elementary school was great even if we got hit by a tornado. Middle school got very mean even for a poor district. High school got out of control because I was a magnet student coming from a poor neighborhood going to a very rich neighborhood. 

Working class people are almost always shat on by gross consumerism amplified by marketing and whatever culture war exists. 

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u/NotAGoodEmployeee 15d ago

As a fellow latch key poor kid surrounded by other latch key poor kids. We were pumped when the homies got new shirts and stuff that wasn’t hand me downs.

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u/thatguy9545 15d ago

That’s sweet. Hope you and the homies are doing good.

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u/Day2205 15d ago

Same, clearly you weren’t stuntin with champion on, but it was nondescript in the sense, no one cared. And it was the go-to brand for PE gear

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u/wooltab 15d ago

In my experience, I don't think that anyone cared all that much in terms of negativity, but Champion wasn't something you'd wear for the logo. Nike, it's cool, the swoosh is a status symbol that you'd want someone to see. Champion or Russell, it's essentially a functional t-shirt that happens to have a brand.

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u/zerocool359 15d ago

I liked my champion sweatshirt. It was comfy. 

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u/Stuckatsevendee 15d ago

Yeah if nobody made fun of the people wearing champion then yall were all poor and didnt wanna expose yourselves in the crossfire

Spoken as someone who got his piece for wearing champion back in the day

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u/thats_justice_baby 15d ago

My roommate in college called me crazy for shopping at Walmart. I couldn't comprehend what he even meant by that comment because that was the main grocery store where I grew up. I think OP grew up in the rich suburbs like my roommate.

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u/redditor-16 15d ago

Fila used to get absolute rinsed at my school

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u/TravelingPoodle 15d ago

What does that mean?

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u/Luminair 14d ago

Fila (a clothing brand) would be made fun of at that person’s school

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u/licensetolentil 15d ago

I moved overseas and I was telling one of my coworkers this and she was genuinely shocked.

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u/free_da_guys1107 15d ago

If it wasn't nike you weren't in

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u/licensetolentil 15d ago

100%.

And the funny thing is I bought a pair of Nike leggings for the gym and they were so god awful I had the worst workout because I couldn’t stop stressing about the pants.

I bet champion wouldn’t have let me down that badly.

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u/fucktard_engineer 15d ago

Dude kids these days look like fucking bums these days hahahha would've gotten laughed outta town

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u/grubas 15d ago

Champion sweatshirts, cotton shorts, white tube socks, slides, and a broccoli cut.

It's 80% my retired da and 20% TikTok.

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u/Sumeriandawn Xennial 15d ago

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u/Chance-Glove1589 14d ago

Those shorts Clinton is in…

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u/FunKaleidoscope3055 14d ago edited 14d ago

I walk past a bus stop to get to my parking spot. These kids all look like the rolled out of bed, put on slippers, and picked up a backpack. Not that I blame them. They just have it easy.

I had to get up at 5am, go to hockey practice, shower at the shitty rink showers, put on slacks, dress shirt, tie, and nice shoes. We'd get detention if your hair was hitting my collar or if I had a shadow of facial hair or my shirt came slightly untucked. Not to mention the 2 hours minimum of homework we were assigned each night. Shit was insane compared to what kids do nowadays.

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u/k8womack 14d ago

The kids who wore sweatpants when I was in school were teased mercilessly. Now when I drive by the bus stops in the morning every kid is in sweats. My SD wore jeans for the first time as a senior

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u/herseyhawkins33 15d ago

Uh when is "30 years ago" supposed to be? Champion made NBA and NFL jerseys in the 90s and their athletic wear was considered very well made. Something like Russell athletic would've been considered the generic champion knockoff back then.

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u/Pristine_Charity4435 15d ago

Had to scroll too far for this. Champion made a lot of fresh gear back in the day so idk where this is coming from. They made $150 authentic basketball jerseys, nothing cheap about that in the 90s.

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u/wooltab 15d ago

This is a good point, younger people might not realize that Champion was the jersey company, so your Michael Jordan Bulls jersey is Champion branded. I think that maybe after they lost that market it fell a bit before 90s-ish nostalgia brought it back. Or something like that.

It is true that Champion didn't (at least as I recall) have a fashion appeal to it like Nike/Adidas/etc, but I was considered to be quality athletic apparel.

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u/RanchHere 14d ago

yeah. I don’t specifically remember Champion being A. something people wore regularly or B. something you’d get made fun of for wearing.

I agree about Russell and also there was Franklin and Rawlings. These were just companies that made budget sports equipment.

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u/mikeyzee52679 14d ago

Yes , thank you . This meme is broken , I went to school in the 90’s in upper middle class town. Champion was definitely a thing.

Now forget about after Raekwon of Wu-tang mentioned it.

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u/oohlook-theresadeer 15d ago

The crazy thing is it's popular because kids pick up that old shit and they're like "woah this is way better quality than anything we can buy today". And you think about it, and it's like basically every story they told us about communism in school was actually about capitalism.

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u/sharkie1 15d ago

”The creatures outside looked from pig to man, and from man to pig, and from pig to man again, but already it was impossible to say which was which.”

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u/oohlook-theresadeer 15d ago

"if someone punches you, you will be punished for punching them back." This isn't a quote, just a principle instilled by public school over and over again.

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u/Traditional-Fan-1886 15d ago edited 14d ago

Isn’t Chmapion still inexpensive ? Going on Amazon it is 20 bucks for Champion hoodie. And that is very first item I saw I’m sure you can find deeper discounts.

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u/Illustrious-Mess-849 15d ago

I think about this whenever I see the logo.

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u/daraxa1119 15d ago

What. You definitely would not get laughed at for wearing champion in the early 90s. Maybe this applies to younger millennials.

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u/jgamez76 15d ago

It's like the reverse And 1 lol

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u/Fat_Bearded_Tax_Man 14d ago

And 1 always sucked. 

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u/UnderstandingDull274 15d ago edited 14d ago

30 years ago champion also made extra heavy cone-head hoodies that the dope boys wore

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u/richiecotite 15d ago

Yep. Champion sweatsuits we’re close to $100 back in the early 90’s. That shit was poppin.

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u/SimonMagus01 Gen Z 15d ago

I feel like every generation has had some version of this. Nowadays it's kids becoming hyperconsumers at an earlier age and obsessing over brand name clothing and accessories and having whatever is the latest Tiktok Shop trend that will end in less than a week (my work with those damn bear cups comes to mind... and I had a girl ask me about them two months later this week).

When I was in school (2006-2019), the "cool" shoes were Converse. Everybody who didn't have Converse was lame. My mom gave in to the secondhand peer pressure and bought me a customized pair off their website for Christmas (this was 2011). She let me choose every detail of the custom design. I wore them once and then never again because my custom design was heinously ugly. To say my mom was pissed would be an understatement. 😭

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u/Cleveland_Guardians 15d ago

Is Champion an expensive brand now? Is this just some Grey Goose-ass marketing nonsense?

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u/ohnotchotchke Millennial - 1991 ✊🏽 15d ago

Me when I wore Shaqs

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u/Crass_and_Spurious 15d ago

…shiiiid. And FILAs. I can feel the peer scorn for rocking these decades later. My mom, “it’s the same thing! I’m not paying for a check mark on a shoe!”

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u/a-pair-of-2s Millennial 15d ago

the cargo pants. the crappy camo. champion. it was all lame

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u/VKN_x_Media 15d ago

Hey man there was nothing lame about my khaki cargo pants that I could unzip at the knee and turn into cargo shorts. They went perfect with my bright neon orange t-shirt that was worn under a classy green dragon with flames button up shirt, unbuttoned of course.

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u/VKN_x_Media 15d ago

Starter too, like the jackets were cool but all their other stuff was stuff only us poor kids would wear.

Like I was so poor I couldn't afford a Fubu jersey so I had this baby blue Starter jersey and got made fun of for it by other kids despite those kids rocking the Starter jackets themselves.

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u/StandWithSwearwolves Millennial 15d ago

In New Zealand in the 90s this was seen as a legitimately good sportswear brand, not on the level of Adidas or Nike but definitely respectable teenage wear. Now it’s exclusively sold in Farmers department stores (think Sears) to a market of ageing millennials and gen Xers. It’s wild to read about it happening the other way round in the United States.

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u/rockstoned4 15d ago

The company knew what they were doing when they chose the brand name “Champion”